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About Adagio 1
Classical music is hot. In fact, it is probably the biggest story of the l990s in the recording industry. Classical crossover hits like Nigel Kennedy's recording of Vivaldi's 'The Four Seasons', Henryk Gorecki's 'Symphony no. 3', the Gregorian Chant album by the monks of Silo, and Michael Nyman's score for the Jane Campion film 'The Piano' - to name just a few - have broken out of classical music's traditional bounds and hit the pop charts. Suddenly, a classical recording that sells 10,000 units is no longer pushing the envelope; today's top classical releases are reaching sales heights formerly reserved for pop icons like Madonna and the Rolling Stones. This stunning turnaround in classical music's marketing power did not come out of nowhere, though. Celestial Harmonies helped set the stage for it with its Adagio (Complete Edition) (19908-2) series. Since 1981, long before the current interest in classical music began, Celestial Harmonies' compilations have been used worldwide for relaxation, meditation and even music therapy. And in a stunning reversal of music industry rules, absolutely no advertising or promotion was needed to achieve substantial sales figures. And while the rest of the classical world scurries around looking for the next big hit, Celestial Harmonies has released an updated digital version of an already proven winner: The Adagio series, a total of seven double-CDs. With sales of over 300,000 units in the past decade, the reason for the series' success is no mystery. As modern life has become increasingly complex and stressful, listeners have turned to music as a source of relief - especially the timeless, contemplative sounds of classical music. It seems that as the pace of our lives gets progressively faster, the music that many listeners are seeking is increasingly slow. The Adagio series, presents over seventeen hours of the world's finest slow music, making it the largest such collection anywhere. Adagio I includes the famous 'Air' from
