Mopar Minivans: Creating the first 20 years of Dodge, Chrysler, and Plymouth “magic wagons”

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About Mopar Minivans: Creating The First 20 Years Of

A new version of this book is coming by the end of 2019.This is not just the story of a car, but of how cars are created; engineers, planners, and designers started arguing over alternatives ten years before the first van left the factory. This book dives into the reasons behind their decisions, as well as the electric and CNG minivans, engines and transmissions, concept cars, and assembly plants.In the early 1970s, Chrysler designers and planners envisioned a “magic wagon” — a passenger van that would fit in a normal garage. It was a daring project, since they would need a new body and transmission. In this book, some of those insiders tell their stories, with previously unpublished photos of the original clay models. The paperback is generously illustrated with full-color photos of the design studies and final products; the Kindle version has fewer photos. ”It’s incredibly rare when the auto industry creates an entirely new class of vehicle, and rarer still when that innovation is an unqualified success story, but such was the case with Chrysler and the development of the minivan. “In Mopar Minivans, Zatz uses the people who were there to retell in vivid detail the largely forgotten story of how this innovative people mover evolved into a quintessential piece of American family life for two generations. It’s a story that showcases not only how the automotive industry can work at its best, but also the ways that the industry’s prevalent groupthink mentality can stifle innovation.” — Larry Vellequette, Automotive News“I am amazed how complete you are, having not been on-site in the front trenches during agreements, disagreements, and, yes, even skirmishes, at times.” — Chrysler employeeDavid Zatz founded Chrysler-focused web site allpar.com, and has been a business consultant for 20 years.