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About Build Your Beverage Empire
From Beverage Development to beverage marketing, sales and distribution, this book covers in detail how to start and grow a beverage business. This Beverage Industry Book is divided into three parts: 1. The Beverage Industry = learn the opportunities and niches within the beverage industry. 2. Beverage Development = what is the cost of beverage formulation? What is the cost of beverage development? How about production? This is all covered here. 3. Beverage Marketing, Sales and Distribution = Lean how to reach consumers, distributors and retailers with your beverage Some of the strategies you'll learn from the book are: * Beverage development on a bootstrap budget * The "real cost" of beverage development and production * The top mistakes made by new beverage entrepreneurs that cost them over $200,000 - and how to avoid them * Beverage marketing to distributors, retailers and consumers * Don't compete with the big boys on their turf. How to disrupt the beverage industry with new marketing strategies. * Why beverage distributors will not return your call and how to grow with or without them * Social media for beverage marketing, what works and what doesn't These are some of the many questions this beverage industry book tackles complete with examples, case studies and step-by-step techniques to develop, market and sell your beverages. From beverage development to beverage sales and distribution, strategy and marketing of your beverages in the USA and out. Learn to develop and sell your beverages including * Functional beverages * Alcoholic beverages
