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About This Is Alphabeat
Product Description International pressing of the 2008 debut album from this pop Danish outfit, now relocated to London. With their first commercial single release, 'Fascination', selling over 100,000 copies, it's clear that Britain has taken Alphabeat to it's heart. Ever since they made the move from Copenhagen to a shared house in East London, these six young Danes have been winning over critics, club kids, indie scene and fashionistas alike with their infectious brand of high-octane, organically produced Modern Pop and incendiary live performances. Now with a bona fide breakthrough single under their belts you know that this band aren't going to stop until they have made 2008 their own. Also includes the second single, '10,000 Nights'. 10 tracks. EMI. Amazon.com Its difficult not to like Danish six-piece Alphabeat. Their retro-fuelled wonky pop is pure optimistic fun of the kind that only po-faced too-cool-for-schoolers could possibly diss. This Is Alphabeat is a version of their platinum-selling Danish release minus some of the cheesier moments and with three brand new tracks produced by Mike Spencer (Kylie, Beverley Knight, Jamiroquai). 80s-style pop is still very much the motto here, with singles like "Fascination" and "10,000 Nights" manifesting more than just a casual aura of fame school about them. "Boyfriend" is reminiscent of 80s Madonna and the skewed electro of "Touch Me Touching You" is ridiculously saccharine and highly infectious. One of Spencers additions is worth noting--a cheerful romp through PiL's "Public Image," chirpy whistling and all, that will undoubtedly make John Lydon purple with rage. This Is Alphabeat packs in the musical clichés for sure, but theres no denying the bands zest and sincerity. At only ten tracks, this is a short but defiantly sweet statement.-- Danny McKenna
