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AlphaBrain: How a Group of Iconoclasts Are Using Cognitive Science to Advance the Business of Alpha Generation
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About AlphaBrain: How A Group Of Iconoclasts Are Using
Product Description Smarter decision-making based on cognitive science AlphaBrain is the investor's guide to achieving more, doing better, and reaching higher. At its core, the magnitude of your success is based on the quality of your decisions. The problem is that human beings are poor decision-makers; we tend to approach problems after they arise instead of planning for them in advance. We put too much weight on instinct, belief, and "gut feeling." We make the same mistakes over and over again―so reliably, in fact, that cognitive science can accurately predict exactly which mistakes we'll make and when. This book offers a way to understand and plan for the human mind's usual tendencies to help you make smarter investment decisions. Using a framework based on cognitive research, you'll learn how to approach decisions objectively, systematically, and constantly review your process; you'll take action based on evidence instead of intuition, and get ahead of potential problems before they get the best of you. With so much riding on the correctness of your choices, natural tendency can be a dangerous thing. This book shows you how to remove the bias and emotion to start making choices backed by hard evidence and objective data and lower your stress. Shift your processes from reactive to proactive Base decisions on reality over belief Eliminate cognitive bias and reduce common mistakes Make better decisions with a systematic, objective approach Why do we begin managing risk only once it becomes apparent? Why do we react to the market instead of making the big decisions before emotion takes over? Investing has always been a largely reactive field, but those who dominate it approach decision-making less like a human and more like a machine. AlphaBrain shows you how to get real about investing, with cognitive techniques that lead to smarter, evidence-based decisions. From the Inside Flap BECOME AN INVESTOR WHO MAKES CONSISTENTLY SMARTER DECISIONS BASED ON COGNITIVE SCIENCE Most investors make their decisions in a reactive, emotionally driven manner. When they don't get the results they want, they tend to blame outside forces and bad luck rather than their own decision-making process. Those who excel in the investment world approach decision making less like an emotional human and more like a machine. In AlphaBrain, investment guru Stephen Duneier reveals how he used cognitive scientific techniques to become a successful investment expert. Written for anyone who wants to improve the quality of their investment decisions, AlphaBrain describes in detail how to overcome our natural tendency to go with our "gut" and become an investor who is objective, systematic, and thorough. The author outlines a process-driven approach to decision-making that reduces the frequency and magnitude of mistakes and helps investors get the results they want. From the Back Cover BECOME AN INVESTOR WHO MAKES CONSISTENTLY SMARTER DECISIONS BASED ON COGNITIVE SCIENCE Most investors make their decisions in a reactive, emotionally driven manner. When they don't get the results they want, they tend to blame outside forces and bad luck rather than their own decision-making process. Those who excel in the investment world approach decision making less like an emotional human and more like a machine. In AlphaBrain, investment guru Stephen Duneier reveals how he used cognitive scientific techniques to become a successful investment expert. Written for anyone who wants to improve the quality of their investment decisions, AlphaBrain describes in detail how to overcome our natural tendency to go with our "gut" and become an investor who is objective, systematic, and thorough. The author outlines a process-driven approach to decision-making that reduces the frequency and magnitude of mistakes and helps investors get the results they want. About the Author STEPHEN DUNEIER is CEO of Bija Advisors. Through coaching, workshops and publishing, Bija Adviso
