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Faster, Smarter, Louder: Master Attention in a Noisy Digital Market
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About Faster, Smarter, Louder: Master Attention In A
Product description In today’s online world, a brand’s success lies in combining technological planning and social strategies to draw customers in—and keep them coming back for more. Without a strong digital platform, time and money are wasted, content sits unnoticed, and prospective clients disappear. Fortunately, two seasoned digital marketers have a plan to make your brand succeed. In Faster, Smarter, Louder, Aaron Agius and Gián Clancey share the secrets that transformed their two-person agency into a global leader in digital marketing. Through personal stories and real-world research, Aaron and Gián demonstrate that landing multimillion-dollar clients isn’t just about AdWords, SEO, and social media. To make a splash, you need to provide value, be authentic, and make human connections. Learn how to craft a digital marketing strategy that combines industry-proven strategies with contemporary social science. The result is a brand that is visible, in-demand, and built for the long haul—in a word, louder! Review "I've created four multimillion-dollar companies in my career by building my own personal brand, leveraging that to see growth in the companies I create, and then implementing many of these same strategies for my companies as well. This book shows you many of the steps I've personally taken in order to continue to grow my brand and many of the steps I still undertake to this day." --Neil Patel, co-founder, NeilPatelDigital.com, Quicksprout.com, CrazyEgg.com, Kissmetrics.com "If you have the opportunity to work with Gián and Aaron, DO IT. They are the secret weapon for companies like Salesforce, Target, and Coca-Cola. Plus, they are just awesome people to hang out with." --Charlie Hoehn, author of Play It Away and head of video, Scribe Media "Aaron and Gián take you on a journey that reveals their insights on how to grow your brand in a digital world. This comes from years of blood, sweat, and tears for their own business and helping many other entrepreneurs. They are not just teachers but also practitioners. This book is a holistic dive into the art and science of what is required to succeed at business in a global economy." --Jeff Bullas, CEO, JeffBullas.com "Digital marketing experts Aaron and Gián have a superb level of knowledge about effective strategies that involve new social media web technologies. Their visualization and creativity alone are phenomenal, but they add a seasoned layer of strategy, business, and experience that make them a cut above the rest. Their ability to mix such a high level of creativity with an expert level of strategic thinking in the marketing world, let alone the social media marketing world, is evident in the ongoing success of their business, Louder.Online." --Nicole Gulliver, director, Reliable Resourcing Pty Ltd. "I have had the pleasure of both knowing and working with Gián and Aaron for the past five years. They are both subject matter experts and thought leaders in the field of digital marketing. Their creativity and attention to detail is second to none, and they show the same level of professionalism and enthusiasm no matter what the task at hand. They have surrounded themselves with a dedicated team of like-minded professionals providing market-leading strategies and solutions with exceptional ROIs on all things digital. From startups to high-profile, established brands, their company, Louder.Online, always delivers strategies and solutions that closely match the needs and expectations of even the most ardent of clients. In an industry that is fast becoming overpopulated with service providers, Gián and Aaron are always at the forefront of research and development, embracing new technology and their resultant strategies, and they continue to be one of the industry's shining lights." --Paul McKinnon, MBA, CPA, virtual CFO "In 2012 at Mindshare, a WPP agency, I was first exposed to Aaron and Gián's thinking: data-led, channel agnostic, and content-centric. Things were never the
