Bold Shape, Zero Crunch: Marc Anthony’s Strictly Curls Define & Hold Flex Gel delivers long-lasting hold and high shine, defining curly hair while keeping movement and bounce intact. 8 oz

Shea Butter-Fueled Formula: This moisturizing powerhouse helps soften natural curls while locking in moisture and smoothing frizz for a polished, touchable finish.

Tame the Day: Apply to wet hair evenly from scalp to ends, then scrunch curls to encourage curl formations. This gel also offers the perfect high-hold and shine for a slicked-back ponytail or bun.

Style That Moves with You: Whether battling humidity or a long to-do list, this frizz-fighting gel helps curls stay sleek, smooth, and selfie-ready. Strong enough to hold, light enough to flex, the ultimate balance for defined, dynamic curls.

Endless Innovation: With formulas free from harmful sulfates, parabens, and phthalates, the Strictly Curls collection is perfect for men and women with all types of curls.

Perfected to Play: Marc Anthony believes hair care does not need to be boring, nor does it need to be complicated. Hair can be a source of enjoyment and entertainment. All the styles. All the fun. We do what it takes to make hair play possible.