High Concentrate Shampoo: With 30:1 Dilution ratio and a rich lather that rinses off effortlessly, a little goes a long way with Lillian Ruff Ultra Concentrated Shampoo. Experience deep cleansing and nourishing softness with minimal product usage, saving you time and money while ensuring your pet receives the best care.

Intense Hydration: Lillian Ruff Ultra Concentrated Shampoo offers soothing relief from dryness, itching, and hot spots. Enriched with natural lavender and aloe, it deeply hydrates, replenishing the skin's moisture while removing dirt and odors. Safe for all skin types, it effectively soothes dryness and dandruff, leaving your pet feeling refreshed. Pair with our Oatmeal Conditioner for the ultimate moisturizing skin care routine.

Calming Scent: Transform bath time into a calming experience with our ultra concentrated shampoo. Infused with natural lavender and coconut extracts, it soothes your pet with a relaxing aroma, leaving them feeling refreshed and relaxed after every wash.

Made in the USA: Proudly manufactured in the USA to the highest standards, our formula is pH-balanced, gluten-free, sulfate-free, paraben-free, cruelty-free, and vegan.

A Brand Used by Professionals – Lillian Ruff serves professional vets and groomers all over the world thanks to our gentle formula and quality ingredients. Everything at Lillian Ruff is produced to human standards and formulated for Pets.