X

Buy Products not in the Philippines

Galleon.PH - Discover, Share, Buy!
Category:
Ethics
Brand Currency: A Former Amazon Exec on
Brand Currency: A Former Amazon Exec on

Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time

Product ID : 39882596


Galleon Product ID 39882596
Shipping Weight 0.88 lbs
I think this is wrong?
Model
Manufacturer
Shipping Dimension 8.5 x 5.51 x 0.67 inches
I think this is wrong?
-
1,405

*Price and Stocks may change without prior notice
  • 3 Day Return Policy
  • All products are genuine and original
  • Cash On Delivery/Cash Upon Pickup Available

Pay with

About Brand Currency: A Former Amazon Exec On

Last year's speed is now quaint. Business today moves at a pace so unforgiving it's easy to find yourself holding your breath, wondering if your company will be the next to fold. And then there's Amazon. While others struggle to innovate and remain relevant, it somehow surges ahead in sector after sector, blazing trails inconceivable when the bookseller opened its doors 25 years ago. The truth is, what drives Amazon's success isn't cutting-edge. It's ancient. In Brand Currency, former Amazon Advertising executive creative director Steve Susi takes you inside the corporate enigma to reveal the four currencies that dictate the customer's and Amazon's every move: money, information, loyalty, and time. Steve offers firsthand experience and case studies from across the brandscape to prove that prioritizing these currencies is exactly what your brand needs to break through, maximize its potential, and leave everyone asking, "How do they do it?"