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Fluoride free, berry mint flavored gel toothpaste
Provides soothing protection to help reduce sensitivity to cold, heat, acids & sweets with regular use
Contains natural and/or organic ingredients
No animal testing; kosher-certified
NO: parabens, sodium lauryl/laureth sulfates, petrolatum, artificial colors or phthalates
JĀSON toothpastes control tartar, deliver long-lasting fresh breath & keep your smile healthy, bright & beautiful. Our formulas are gluten free, kosher-certified & free of sodium lauryl/laureth sulfates, preservatives & propylene glycol. JĀSON was born in California in 1959 when a group of independent thinkers sought to establish a new kind of personal care for themselves & their families. Taking the name JĀSON , which means "Healer" in Greek, they rejected harsh, risky chemicals. Instead, they blended simple, healing ingredients to create soaps & lotions crafted according to the JĀSON Code of Honor: 1. Select safe, gentle & effective ingredients 2. Rigorously test every formula to ensure safety & efficacy 3. Never test on animals 4. Constantly innovate & improve. For over 50 years the makers of JĀSON products have kept this code & committed themselves to the idea of wholesome personal care solutions that are safe for us, our families, & our planet.