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Product Description "In a prodigious inversion of Plato's Allegory of the Cave, May brings us all back into the darkness, where we are occupied looking at screens, except now there is no way to go from the appearances to their hidden reality...The message from the Cloud is clear: 'Thou shall get only images.'" --Bruno Latour (from the Foreword) Architecture today is immersed in an immense cultural experiment called imaging. We can feel our images changing us. Our relationship to our thoughts, to our sense of time, to the cadence of our attentiveness--all of this is now subject to rapid revision. To patiently describe the world to oneself is to prepare the ground for a politics that does not yet exist. Signal. Image. Architecture. is a pathographic manifesto: a philosophical diagnosis of architecture's technical consciousness before and after electronic images. What happens to the architectural mind when it finally realizes that images are not drawings? Or when it realizes that all politics are now first a politics of imaging? These are questions that the design fields have scarcely begun to pose, imagining that somehow their ideas and practices can resist the culture of imaging in which all of life now either swims or drowns. Review "In a prodigious inversion of Plato's Allegory of the Cave, May brings us all back into the darkness, where we are occupied looking at screens, except now there is no way to go from the appearances to their hidden reality...The message from the Cloud is clear: 'Thou shall get only images.'" --Bruno Latour (from the Foreword) John May is an architect who theorizes and a theorist who designs, and both with a philosophical and historical sensibility that frames his understanding of the fluid conditions that shape present architectural practice. He has produced an archaeology of our deepening immersion into the technics of electronic images over the past three decades and a "pathographic manifesto" of the hidden political dimensions of contemporary image consciousness.This book will resonate well beyond architecture to any field concerned with cultural production, even as it asserts architecture's centrality in a world now defined by the endless circulation of electronic images. --K. Michael Hays, Eliot Noyes Professor of Architectural Theory, Harvard Graduate School of Design Signal. Image. Architecture. is a significant intervention into discussions of both the "image"and the "digital" in architecture and urbanism. John May poses questions about emerging forms of actuarial and statistical life, asking what representation, gesture, and inscription can still do as we turn toward AI, big data, and predictive analytics, and as our actions and gestures are tied to the training of machines. This book radically breaks from debates about when architecture became digital or what the digital is. It instead speculates on the aesthetic and political stakes of our imaging practices in design, and offers a manifesto for future potentialities. --Orit Halpern, Associate Professor, Concordia University John May's Signal. Image. Architecture. puts a philosophical lens on the practices of design. By keeping instruments front and center, he pries apart writing, images, and photographs and drives us to focus on the disciplined conduct of each. Front and center: he zeroes in on the everyday and the highly technical forms of making, processing, and sending design. Throughout this fascinating study, May joins theory with concrete practice and, in so doing, remakes familiar elements of the design world into fascinating, urgent objects of our present. --Peter Galison, Pellegrino University Professor of the History of Science and of Physics, Harvard University About the Author John May is founding partner in MILLIØNS, a Los Angeles-based architectural practice, and assistant professor of architecture at the Harvard Graduate School of Design.
