The Book of YES: The Ultimate Real Estate Agent Conversation Guide

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About The Book Of YES: The Ultimate Real Estate Agent

Review "The Book of YES is a break-through book and a must-read for real estate agents.  Kevin Ward understands the power of relationships and building true rapport with people."- Harvey Mackay, author of the #1 New York Times bestseller Swim With The Sharks Without Being Eaten Alive"Kevin Ward has created emmy winning scripts that will never appear on TV. They appear in person, on the phone, and in email performances...and the YES prize for winning is not a statue, It's a fatter wallet. More than just The Book of YES, this one volume will lead you to the promised land of YES!"- Jeffrey Gitomer, #1 bestselling author of The Little Red Book of Selling"YES! The Book of YES is the modern bible for real estate success. Kevin Ward's brilliant, "No BS" scripts are the words agents need to 2X, 3X, 4X their business immediately. Stop! Don't go on an appointment without every word, sentence and paragraph memorized, rehearsed and ready for you to hear YES after YES."  - Greg Hague, Founder, Real Estate Mavericks"I have known Kevin for a long time and I can honestly say he has written a masterpiece in The Book of YES. He articulately explains the importance of not only what to say, but the real reasoning behind the why. This is definitely a must read for anyone who truly wants to be a professional and have a successful career in real estate!" - Dave Bowman, COO of Century 21 Mike Bowman, Inc., #1 Century 21 Office in the World 18 times"Average real estate agents fight using scripts. The pros seek out the ones that work the best and win! Kevin Ward's The Book of Yes is filled with scripts to help you win more listings. Get it. Read it. List more properties than ever before. Win!"   - Tom Hopkins, author of Mastering the Art of Selling Real Estate Product Description In The Book of YES, you will find the most powerful scripts in the real estate industry today.If you’re tired of the same old sales scripts or if you’ve done away with them all together, I know how you feel because I’ve been there.I was tired of seeing the same B.S.(bad sales) approaches and I wanted something that felt more natural for me.So I started creating my own scripts, for the simple reason that I hated being told, “No.” For me nothing was worse than that feeling of rejection. I was determined to figure out the perfect thing to say in every situation, and how to say it in a way that would cause sellers and buyers to want to say “Yes!” to me every time. This book is the result of that quest.And I’ve broken it in two unique parts so you can spend less time reading it, and more time using the life changing scripts inside.Part 1 will give you the foundation for making the scripts work for you. Not just some of the time, but every time! You’ll master how to inspire sellers to say “YES” to you giving you the magic key to unlock the success you want as a real estate agent. Part 2 Is the actual scripts that allow you to have smooth, choreographed conversations that lead you down the path to more success and more income. included in this section are…Prospecting scripts for sellers that lead up to the listing appointment.My unique Listing Presentation Scripts with examples of exactly how to deliver them for maximum impact.The Buyer Scripts that I’ve personally used for years to build my own real estate business from scratch.The Objection scripts that will show you how to overcome any objection with ease and never be scrambling for words when a client throws you a curveball.In all there are 27 scripts in this book that will show you how to handle any situation, conversation, and objection that might come your way.And each script has been tested, tweaked and perfected. How do I know this? Because I’ve used each and every one of them to close millions of dollars worth of real estate in my nearly 2 decade career.I’ve also taken the time to include things I’ve picked up over my career that will help take you beyond the scripts…How to identify resistance and influence t