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Get Closer: Different from traditional macro photography, this lens works less than an inch away from the subject to capture rich textures, materials, and living things that our phones were never before capable of seeing. When to use it? Flora/Fauna: See the petals of a flower in all their incredible detail. Insects: Capture the tiniest of creatures with a super close-up. Textures: Show of the intricate stitchings of fabric or clothing. Arts and Crafts: Perfect for capturing detail shots of crafts. Jewelry: Capture the finest aspects of your jewelry with a stunning new perspective. KINDLY NOTED: It's better to take off your phone case for taking better photos. If your phone has dual lens, it can only be used on the main lens.Go with cell phone camera lens, record more moment of your own!