Cheer Liquid Detergent - 100 oz - Free & Gentle - 2 pk

Pay with

About Cheer Liquid Detergent - 100 Oz - Free & Gentle - 2

Cheer Cold Water Liquid Detergent Free of Dyes and Perfumes (6 packs - 300 Oz) Cheer laundry detergent is a trusted brand that provides outstanding whiteness and brightening. Launched in March of 1950 as P&G's new "blue magic washday wonder", Cheer was originally introduced as a white granular detergent. Since those early days, Cheer has changed and improved several times, also expanding into liquid detergents and incorporating technology to allow it to become known as THE detergent for color protection. Today, Cheer stay colorful formula gets clothes sparkling bright, fighting "the dingies" in just one wash. Cheer laundry detergent is specially formulated to keep colors bright! Cheer liquid detergent fights fading and pilling, helping your clothes stay colorful. Powerful but gentle, this Cheer Liquid detergent is effective. Designed to gently wash and clean colored clothing while avoiding fading or bleeding of colors and dyes. Cheer Liquid helps keep your pinks full of frolic and fancy, your yellows warm like the sun and blues brazenly beautiful. This detergent digs colorful clothes as much as you do! Contains biodegradable ingredients.