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Writing Is Designing: Words and the User Experience

Product ID : 42939963


Galleon Product ID 42939963
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About Writing Is Designing: Words And The User Experience

Review At last! A book that treats writing for products as a design practice that has tangible, lasting impact on the user experience. Andy and Michael don't just help you write better they help you design better products. --Jonathon Colman, Senior Design Manager, IntercomThis book doesn't just formalize the discipline of writing for the user experience; it empowers all digital product writers to stand up for their craft and take a permanent seat at the design table. --Kristina Halvorson, CEO, Brain Traffic and author, Content Strategy for the WebOften, the most difficult parts of an interface writer's job are political. This is a guide for making good choices and getting other people in your organization to support a cohesive strategy. --Erika Hall, author of Conversational Design and Just Enough Research Product Description Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human–centered, and require just as much thought as the branding and code. This book will show you how to give your users clarity, test your words, and collaborate with your team. You'll see that writing is designing. About the Author I'm an Indiana born–and–raised content strategist, now living in San Francisco and working at Adobe. Before that, I was at Facebook, and before that, at Reusser Design. I write and podcast about pencils, and I like to take pictures of my cat. I focus mostly on UX content strategy, writing in–product interface language and managing terms, content standards and de–jargonizing words into simple, human language.